"Prostate cancer is actually the most common cancer in men."
Rupert Beck, Consultant Urologist is urging men to find out more about male specific cancers, to discover whether they are at high risk, and what symptoms they should be looking out for.
The Orchid Male Cancer Awareness Week takes place from 8 to 14 April. It is an important opportunity to raise awareness of male specific cancer - and provide practical advice and information on the detection, diagnosis and treatment of these diseases.
Every year over 50,000 men in the UK will be diagnosed with prostate, testicular and penile cancer. Over 47,000 of these will be diagnosed with prostate cancer, around 2,400 will be diagnosed with testicular cancer and over 600 will be diagnosed with penile cancer which is rare.
Mr Rupert Beck, Consultant Urologist here at Shalbourne Private Health Care, explains why men need to be talking more about their health.
"Prostate cancer is actually the most common cancer in men, and around 1 in 8 men will develop the condition in the UK," says Mr Beck.
"And yet, men continue to be reluctant to discuss male-specific health problems. Unfortunately, that means prostate, testicular and penile cancers are often diagnosed much later than they could be.
"Male Cancer Awareness Week is a perfect opportunity for all men to check if they are at risk and to encourange those with any risk factors to consider being checked for the early signs of cancer.
"In the case of prostate cancer, some men experience changes or difficulty with urination or erectile disfunction, but many have no symptoms at all.
"Risk factors for prostate cancer include family history of prostate cancer or breast cancer and being of African Carribbean descent. Men with a diet hight in saturated fats and red meat, and those over 50 years old are also at a higher risk of developing prostate cancer.
"The easiest way to identify any potential testicular problems is self-examination. This is best performed monthly, ideally after a warm bath or shower when the scrotum and the testicles are warm and relaxed. If you find something that doesn't feel normal it is important to see your GP to rule out testicular cancer," says Mr Beck.
"Penile cancer is quite rare, but men should be aware of any changes to the skin of the penis, or any growths or lumps, which should be examined by a GP.
"No two cases are the same, so the treatments required will vary from person to person. However, the earlier the diagnosis, the more successful the treatment is likely to be."